HABIT MUSIC COMPANY
re-launches as full service
music marketing agency
‘HABIT’
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It is not often we get to blow our own trumpet – we much prefer to have the attention on our clients. But today we are going to make a small exception, because today we are excited to announce not only a whole new look, but a big step forward as we evolve from your traditional publicity and radio plugging business into a full service music marketing agency.
We have seen great success with publicity and radio over the last 4 years, and remain steadfast that these are crucial in developing a story and finding your audience. But as you all know “the times they are a changin”, and so must we.
It is because of this we have decided to extend our client offering to include all facets of any modern music marketing campaign. This includes publicity and radio plugging, but now incorporating digital strategy, social advertising, domestic and international tour marketing, streaming plugging, remarketing, email marketing and content creation.
Think of us as your very own in-house marketing department. Whether you are releasing new music, promoting a festival, touring a band domestically or internationally, we can help you find your audience. You can read a little more about our new offerings via The Music.
Talking about the next phase of Habit, owner Nick Lynagh says “How music is consumed and therefore marketed has changed drastically in recent years. We of course all know this, but very few businesses are adapting to this change fast enough. At Habit, our business has naturally evolved over recent years to meet the growing needs of our clients and to support their marketing activities both in Australia and overseas”.
“When I quit my full time job to start Habit in 2014, I set out with one simple goal in mind – to create the best PR service in the country. This goal hasn’t changed; it has only become bolder as we now set out to create the best marketing service in Australia. We want to give Australian bands, labels and promoters access to the most effective marketing services available and offer creative solutions to help them achieve success”.
Since 2014 Habit has delivered highly effective campaigns for a variety of clients including The Strokes, Middle Kids, Mirror Music Group, The Kooks, Nick Cave & The Bad Seeds, Gang of Youths, Love Police, Maroochy Music & Vis Arts Festival, Caroline Records, Kobalt Label Services, Death From Above 1979, Dine Alone Records, YAK, Sloan Peterson, Spunk Records, Good Boy, The Dandy Warhols, The Growlers, Diet Cig, and many more.
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Contact:
Nick Lynagh
Caitlin Crawley
Declan Walters
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