ASHNIKKO
announces
‘DEMIDEVIL’
mixtape out
9th October 2020

PRE-ORDER HERE

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Photo Credit – Vasso Vu

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“Rising pop provocateur” – DAZED

“Ashnikko continues her ascent to world takeover with a striking visual for her new single” – Hypebeast on “Cry”

“bubblepunk pop-star” – NME

“Bold, ground-breaking future pop…The two combine on a future pop wonder, working with full embrace of technology and a dismissal of the rules.” CLASH on “Cry”

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Mercurial singer-rapper Ashnikko announces her magnum opus, the ‘Demidevil’ mixtape. Set for release on the 9th October via Parlophone records, today the blue haired “rising pop provocateur” shares the details of her ten new tracks which are now ready to pre-order.

As surreal and layered as the mixtape artwork, the London-based North Carolina-born artist flaunts her multi-hyphenate genre spanning style as she ricochets between themes of empowerment, vengeance to full blown side splitting humour.

Already streaming is the patriarchy punching dominatrix inspired “Daisy” with a coinciding Charlotte Rutherford directed video​ which followed hot off the heels of her collaboration with ethereal pop star ​Grimes on emo-banger “Cry”​.

This isn’t the only collaboration to feature on the mixtape as she calls on New York rapper Princess Nokia for the Sapphic soaked dream sequence, “Slumber Party”. Ashnikko has always paid her dues to the feminist artists of the early naughties and late 90’s paving the way for outspoken Gen Z artists like herself. On Demidevil, she plays homage to Avril Lavigne with “L8r Boi” giving the lyrics a 2020 update and on “Deal With It” as she samples Kelis’ iconic “Caught Out There”.

Ashnikko stays true to herself as she excovates her emotions and experiences with friendships, relationships and even with the music industry, from the very literal “Toxic” to the shot pouring and dance floor ready “Drunk With My Friendz”. Channeling her grungier side on “Little Boy” and “Good While It Lasted” we get a taste of Ashnikko’s acerbic tongue and to finish, is the ‘funny ‘cause it’s true’ “Clitoris! The Musical”. A hilarious take down of the hetrosexual males’ arguable inability to find the sweet spot.

Demidevil follows on from Ashnikko’s 2019 heartbreak anthem ​Hi, Its Me EP which introduced the world to “STUPID” and led to her clocking over 1 million followers on TikTok. Her fans now include Billie Eilish, Olly Sykes, ​Miley Cyrus and Cody Simpson​, as well as BBC Radio 1’s Scott Mills, Nick Grimshaw and Clara Amfo. The artist has been interviewed and supported by tastemakers DAZED, Pitchfork, Crack and NME – to name a few.

The 24 year old’s furious feminst energy is palpable, turning the male gaze on itself again and again on her new mixtape. As Ash puts herself “I just like being a little demon – a little devil hellraiser”.

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PRE-ORDER HERE

Tracklist: 

Daisy
Toxic
Deal With It
Slumber Party (feat. Princess Nokia)
Drunk With My Friends
Little Boy
L8r Boi
Cry (feat. Grimes)
Good While It Lasted 
Clitoris! The Musical

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AMNPLIFY – DB