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Photo – Jules Renault

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French DJ and producer Folamour today returns with his first single of 2024, “Pressure Makes Diamonds” out now via All Night Long.

A house leaning groove underpins the pulse of today’s single. A crescendo of synths gently propel the track forward like an encapsulation of imagined pressure itself – yet, it’s the euphoric kind, building up and around, as a Folamour-pitched down vocal speaks honestly and purely as to finding a steady footing in today’s world. The result is a glittering and infectious jam of sun-soaked house that Folamour fans have come to adore.

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Folamour explains: “Pressure Makes Diamonds is a song about what I had to go through to find where I belong, what’s my place down here. For years, I worked in factories, waking up at 3am, riding a motorcycle for an hour at night to start my shift, worked in restaurants, hotels etc… As a kid, my family situation wasn’t easy, there were a lot of conflicts, we moved a lot during my childhood and I had to start fresh every time. So I spent a lot of time listening to music, reading books and overall, trying to escape the pressure I experienced in my family through being curious all the time – opening myself to different cultures, learning instruments and writing songs.

Pressure Makes Diamonds is also about all the generations struggling to find their place in the world nowadays. It’s a tough time, it can be hard to stay hopeful about the future, about our place in society and how we can help changing it but through that comes the unity, the community we build around ourselves, the strength we have when we gather.”

Today’s single follows from last year’s release of Folamour’s fourth album, Manifesto – a project two years in the making. The Paris-based artist’s fourteen-track album was his most personal project to date, and explored his own concepts and vision of the ideas of “love and freedom” as it starred vocalists, songwriters and fellow producers, including Baccus, Amadou & Mariam, Jungle By Night, Khazali, Emmanuel Jal and Tim Ayre. On release, the album secured support from key tastemakers including Pilerats, MTV and 10 Magazine, alongside spins from triple j and community radio alike. Closely after, Folamour brought Udo Jürgen’s 70s hit, “Peace Now” into a whole new era. Crafting a blend of old-school funk and modern-day beats, the producer reinvigorated the classic tune with a signature Folamour touch.

Since his explosion onto the electronic scene with his iconic Boiler Room set, Folamour has continually demonstrated to be one of our time’s most promising artists. Alongside a relentless touring schedule at some of the world’s biggest festivals, and his own shows respectively, Folamour’s productions have brought happiness and harmony to dance floors globally.

Do not miss enjoying the rich and intimate groove of “Pressure Makes Diamonds” cut from the personal values and raw production talent of one of France’s greatest electronic luminaries, Folamour.

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“PRESSURE MAKES DIAMONDS” IS OUT FRIDAY JUNE 26 VIA ALL NIGHT LONG
BUY/STREAM HERE 
WATCH HERE

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AMNPLIFY – DB