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HEADLINE ACTS
puts their money
where the music is with
HEADLINE ACCESS

An Industry Fund
kickstarting opportunities
for bands and their fans

INSTALMENT 1: THE RELEASE CYCLE – AN INDUSTRY EXPERT PROGRAM
FEATURING JOHNNY TOOK (DMA’S), JOHANN PONNIAH (I OH YOU), SOSE FUAMOLI (MUSIC JOURNALIST)
AND MORE TO GUIDE THE RELEASE OF ONE LUCKY INDEPENDENT ARTIST

ENTER TO WIN VIA MUSO HERE

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From grapes to gigs, musically minded wine brand Headline Acts today announces the first chapter of their new industry rewards program, Headline Access. In partnership with Muso, Headline Access aims to nurture the careers of independent Australian artists while providing unrivalled money-can’t-buy experiences for the fans that support them. Artist’s can enter now via the Muso app or website here.

The Release Cycle is the first iteration of the industry all-access fund, offering one budding artist the opportunity to gain invaluable mentorship from some of Australia’s biggest music industry names, including Johann Ponniah (I OH YOU Records), Johnny Took (DMA’S), Sose Fuamoli (music journalist) and more. The artist will win the support to record, distribute and promote their new single to the world. Committed to supporting the emerging headliners of the future, Headline Access will act as a recurring tool for artists. Those who have signed up to live music platform Muso before 26 June will be in the running to be hand-picked by Headline Acts’ panel of industry experts to win.

The lucky winner will win private studio time with the DMA’S very own Johnny Took, before founder of I OH YOU record label and artist manager Johann Ponniah takes the winner through a one-on-one session discussing getting your start in the music industry. Winner of the 2020 ‘Live Music Journalist’ award and 3RRR radio host Sose Fuamoli, supported by music and culture agency Thinking Loud, will take the artist through a crash course on being their own publicist. Rounding out the cycle, Headline Acts and Muso will take the artist centre stage and book their first single launch tour to take the winning track on the road.

“Headline Acts is a wine for the musically minded, which is why we feel so passionately about supporting budding musicians. The exposure and experience of Headline Access is truly priceless, and we can’t wait to see these up-and-coming artists shine,” says Eric Thomson, Global Marketing Director, Pernod Ricard Winemakers producer of Headline Acts.

“I’m really excited to be involved with Headline Access. To me it feels like a unique opportunity to instigate real progress for an artist and I’m looking forward to sussing out all the new music.” says Johann Ponniah, I OH YOU Records.

Offering four varieties in Rosé Bubbles, Sauvignon Blanc, Rosé, and Shiraz, Headline Acts have crafted all their wines to be enjoyed with great tunes, from backyard hangs to big festivals. On every bottle you’ll find music inspired artwork, with a curated Spotify playlist that was fiercely debated and finally agreed upon by musos, DJs, and vinyl junkies alike. As the official wine partner of two of Australia’s largest festivals, Bluesfest and Splendour in the Grass, Headline Acts pairs perfectly with live music.

Proud to provide local musicians and lovers of music with unforgettable experiences and rewards with the first stages of Headline Access, sign up to Muso by 26 June for your chance to win.

ENTER VIA MUSO HERE

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HEADLINE ACTS
WEBSITE – FACEBOOK – INSTAGRAM

MUSO
WEBSITE – FACEBOOK – INSTAGRAM

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About HEADLINE ACTS

Headline Acts, the wine for the musically minded. With a Rose Bubbles, Rose, Sauvignon Blanc and Shiraz in the fruit forward and approachable range there is a drop for every tune and every occasion. Headline Acts is much more than just a wine, it is committed to backing Aussie artists and giving back to the music industry and the fans that support it. Supporting artists is the Headline Act.

Crafted to be enjoyed alongside great tunes, whether at backyard hangs or at crowded festivals, Headline Acts’ range of Rosé Bubbles, Blanc, Rosé and Shiraz are available now at liquorland, First Choice and Independent bottle shops nationwide.

About MUSO

Founded in 2018, by Jeremiah Siemianow, Brandon Crimmins and Alan Jin, Muso began as a way to assist up-and-­coming Melbourne musicians to find and book new gigs, and allow venues to easily access new talent for their nightly changing rosters.

Today, Muso is the technology link between venues and artists, enabling both to seamlessly book and manage gigs — including artist discovery, rostering, scheduling and payments. Importantly, it also gives venues the ROI data they need to create regular, profitable music experiences; creating more gigs and opportunities for Australia’s budding music scene.

From bolstering the careers of unrepresented emerging artists, to providing unique opportunities for established acts to connect with fans, Muso is an open-invite tool designed for all in the industry to harness.

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AMNPLIFY – DB