HEN

Set to Release New Single

“IN RED”

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‘She’s gonna cause you so much drama…’ It’s a sultry warning from songwriter Hen, delivered with confidence, on her new single ‘In Red’. The latest from the Adelaide artist is an empowering pop tune that celebrates strong women while breaking down the stereotypes surrounding the ‘hot girl’.

The Woman in Red’ is an image that has been used throughout various decades of music, film and pop culture to exoticise and fetishise women – it’s the associated image with sexuality and an unapologetic ownership of feminine sensuality that once would have painted a woman as a harlot or any kind of manipulative. Now, these traits are ones of strength, traits that Hen has brought to record with her new music.

Vocally seductive, ‘In Red’ has a touch of X-era Kylie Minogue, while the instrumentation ensures that the song never veers from fun and catchy territory.

“I wrote ‘In Red’ after a fairly heartbreaking experience.” Hen says. “I’m sure many of us have felt at times like they were being compared unfavourably to someone else and it’s an incredibly uncomfortable feeling. Especially because, as girls, we’re brought up to believe that other women are the enemy. ‘They’ll steal your man,’ ‘They’re prettier than you’. It’s such an ugly way to think.”

“I wrote ‘In Red’ as a celebration of women and femmes and as a challenge to the trend we often see of women being cast as villains for being ‘different’ or outspoken. It’s actually probably the most upbeat song I’ve ever written, which just goes to show that you can take a shitty situation and make it work for you.”

Exploring new indie-pop sounds over the last year, Hen has been at the fore of an exciting new crop of musicians emerging from South Australia. With ‘In Red’ as her debut release for 2018, Hen has come out the gates swinging.

“Hen is passionate, sweet and a little bit sultry….She’s indie-pop, but the new age of the genre, reminding me why I love that style of music.” – Darren Hassan, Glam Adelaide

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Hen

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“IN RED” will be released May 4th 2018

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AMNPLIFY – DS