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JAGUAR JONZE
shares latest visual in a
Five-Part Concept Series
Watch the official music video for
“MURDER”
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CHECK OUT THE JAGUAR JONZE X CHRISTIAN LOUBOUTIN CONCEPT FILM
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Jaguar Jonze (the moniker for musician-artist Deena Lynch) shares the cinematic and character-driven video for “MURDER,” the second in a 5-part series of visuals that delve into the complex mind and multi-faceted personas of Lynch. Co-directed by Ribal Hosn (Harper’s Bazaar, Vogue, Wonderland, Oyster), each music video for the forthcoming EP will be transformed into an antihero character “in a cyberpunk, anime, futuristic, graphic, almost sci-fi world,” says Deena.
“MURDER” is a straight-up exorcism of malignant past relationships disguised as a mid-tempo pop song. About the track, Deena says, “’MURDER’ is about when a relationship gets pushed beyond a boundary that should’ve never been crossed and why we ever thought that was a good idea. Wishing that we could go backwards to where it was before that line was crossed but knowing we’re both guilty of having made that decision to, put grimly, ‘kill’ that relationship.”
Deena Lynch was commissioned by Christian Louboutin to create a concept film, draw two visual artworks and produce photos featuring herself, in collaboration with Louboutin’s Fall/Winter 2020 Cube Collection. Not only did she create all that, but she also styled, designed and art directed each concept and decided to learn French during hotel quarantine to compose the music.
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About the collaboration she says, “the inspiration behind the Christian Louboutin Fall/Winter ‘20 Collection instantly transported me to a playful Paris where pop culture, dance, cinema, abstract art, geometry, couture and colorful festivities make up a part of its DNA. With each collection, Louboutin creates a new world, so I wanted to create my own drawing from the Paris that he and I know, so that they all exist individually but come together to be a part of the same universe.
While I was working on the film, writing English words didn’t seem to convey the world I wanted to build so I decided I was going to learn basic French in 3 days to write the music. I wanted every aspect of the film, the visual artworks and photography to stay playful and magical – ‘In my Louboutin world, je suis une poupée’.”
Back home, Deena will be collaborating with 4A Centre for Contemporary Asian Art to transform her art into augmented reality street posters (via Eyejack app). Distributed in Sydney, Melbourne and Brisbane, the AR element will bring viewers deep into the artist’s conceptual world.
Stay tuned in the coming weeks for more music and info. “MURDER” is now available in stores, click HERE
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About JAGUAR JONZE:
Australian singer/songwriter, producer and multimedia artist Jaguar Jonze (aka Deena Lynch) is nothing short of a manifold visionary. Jaguar Jonze and its adjacent projects, the narrative illustration project Spectator Jonze and the gender-subverting photography project Dusky Jonze, are powerful ways in which Deena processes her most intimate vulnerabilities while empowering others to do the same. Deena’s meticulously realized work has earned her the partnerships with brands like Christian Louboutin, Reebok, BMW, Obey and Stüssy, and an abundance of press (FLAUNT, Line Of Best Fit, NME, VICE, Fashion Journal, Style Magazine, Vogue Australia, Marie Claire Australia) praising her commitment to confronting social ills and breaking stigmas. Signed to Nettwerk Records, the enigmatic yet vulnerable songwriter delivers defiant ferocity through smoky vocals that shift between fragile and forceful on the forthcoming EP (details TBA), the follow up to her ethereal-pop debut EP Diamonds & Liquid Gold.
“Deena Lynch (aka Jaguar Jonze) is nothing short of a manifold visionary” – FLAUNT
“It’s thanks to art and music that Deena is now, to put it one way, straight-up killing it” – VICE
“…some queen shit…” – Wonderland Magazine
“Jaguar Jonze’s enviable ability to effortlessly saunter between genres and a range of influences, blowing down the barriers as she rattles on with a primal energy. A multi-faceted artist, Lynch also has digital illustration and photography creative endeavours that subvert and challenge” – Line Of Best Fit
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Follow JAGUAR JONZE
FACEBOOK – INSTAGRAM
WEBSITE – TWITTER
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AMNPLIFY – DB
My nickname is “The Amnplifier”. Why? Because around here my focus is on being a conduit for providing greater outcomes that people come here for. My day to day “work” is living in the moment, and I love helping others concentrate on finding their connection to themselves through their experiences.
Why start a music environment? The truth is I love music, I love writing, and I love life. I work with musicians every day, and I feel certain that I will be until they put me in the ground. I have been managing people in businesses of some sort for over thirty five years so along the way I have developed some “wisdom” from my regular and constant “observations”.
Amnplify your experience. That is what we want you to do here, and if you want to let me know why you do, or don’t, shoot me a message on Facebook.
Hope you enjoy yourself here and find something that hits you somewhere.