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KELIS
returns with
brand new single + video
‘MIDNIGHT SNACKS’
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Somebody recently told Kelis that she was always talking about food in her songs. “I was like, do I?” she laughs. “I mean, obviously I do. It isn’t intentional, but the idea is just that food is a very carnal thing. Everyone can relate to it. It’s very human, it’s sensual, it’s something that you crave. And it’s sexy.”
This idea forms the backbone of ‘Midnight Snacks,’ (BMG) Kelis’ first new solo music since her soulful album Food was released in 2014. ‘Midnight Snacks’ was recorded in a studio on a boat in London and produced by The FaNaTix (Giggs, Nicki Minaj, Popcaan, Vybz Kartel). It has a minimal, sleek, back-to-basics feel, shot through with nighttime sounds taken from the natural world and percussive babies’ gurgles. “I heard the beat, thought it was dope, and the first thing that came to mind was ‘Midnight Snacks.’ The FaNaTix were like, what are you talking about? And I was like, it makes you feel like a midnight snack! And that was it.” says Kelis. She may keep singing about food, but there’s more to this than late-night stories of raiding the fridge. “It’s funny to me, but I like the fact that you can take sex and food, and you can put these two things together, and they’re totally interchangeable. I love that.”
A collaboration between Kelis and premiere photographer / director Adrienne Raquel (Travis Scott, Rihanna, Selena Gomez), the visual for ‘Midnight Snacks’ came to life in a futuristic, yet retro dreamscape – a world where Black beauty, fashion, and decadence collide, inspired by the allure of the 1990’s and paired with the glamour of the 1970’s.
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The stripped-back sound of ‘Midnight Snacks’ is a throwback to the early days of Kelis’ career, which kicked off with the game-changing, genre-defying Kaleidoscope, in 1999. The reminiscent feel is a deliberate choice, one made by Kelis when she first started to think about writing again. “I think it’s about when I loved music, you know? I’m looking for the era when I was excited about it, going back to the beginning, and coming full circle.”
Last year marked the 20 year anniversary of Kelis’ ground-breaking, game changing debut album Kaleidoscope. Over nearly two decades in the music industry, Kelis has released six albums, has been nominated for multiple Grammys, has charted with numerous top 10 singles and has sold millions of albums. Kelis went on to release her worldwide smash hit song ‘Milkshake,’ her uniquely feminist anthem ‘Bossy,’ and her dancefloor-dominating collaboration with Calvin Harris, ‘Bounce.’ She has travelled the world playing sold out tours and festivals many times over and is now a world renowned Le Cordon Bleu trained chef, building her own Bounty and Full empire.
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To celebrate the launch of the new single Kelis will be dropping an exclusive Midnight Snacks Goldmine Box via Bounty & Full, click Bounty and Full to see more.
Big thanks to VERO – the social network where you connect through sharing what you love – for their support in helping make the ‘Midnight Snacks’ video. For exclusive content, including the “Snackables” video series where Kelis gets the scoop from her friends and collaborators on the food, music, and culture they love, visit Kelis’ Vero profile HERE.
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AMNPLIFY – SR
My nickname is “The Amnplifier”. Why? Because around here my focus is on being a conduit for providing greater outcomes that people come here for. My day to day “work” is living in the moment, and I love helping others concentrate on finding their connection to themselves through their experiences.
Why start a music environment? The truth is I love music, I love writing, and I love life. I work with musicians every day, and I feel certain that I will be until they put me in the ground. I have been managing people in businesses of some sort for over thirty five years so along the way I have developed some “wisdom” from my regular and constant “observations”.
Amnplify your experience. That is what we want you to do here, and if you want to let me know why you do, or don’t, shoot me a message on Facebook.
Hope you enjoy yourself here and find something that hits you somewhere.