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KID PHARAOH
reclaims history
in latest single + clip
‘BRITISH MUSEUM’
LISTEN TO SINGLE HERE
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“He’s an unbelievable rapper, the beats are as hard and dark as his delivery, and he’s not only got something to say, but a damn fine way of saying it. Incredible.” – Dan Condon, Double J
“A bold and attention-grabbing mix of hip hop and rock that’ll raise your heart rate and have you amped for days!”– Declan Byrne, triple j Home & Hosed
“As fiery as the name and imagery suggests. Kid Pharaoh throwing a rager here as he channels Genesis Owusu, Ye, Busta Rhymes” – Dave Ruby Howe, triple j Unearthed
“YES. The Kid has returned and as ambitious as ever. Distorted guitars, melodies, snapping drums, orchestral sounds and passionate flows. Bloody oaf.” – Hau Latukefu, triple j Hip Hop Show
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Wollongong artist Kid Pharaoh reclaims his history and avenges his people on ‘British Museum; a twisted fantasy of sweet revenge, striking back against his country’s colonisers. The latest track is out today via BMG / Farmer & The Owl.
Listen to single HERE
‘British Museum’ tells the tale of an elaborate ruse to reclaim Egypt’s stolen artefacts from London and return them home to Cairo. The provocative and merciless single shies away from few issues discussing colonialism, cultural identity, and the restitution of displaced artefacts in museums abroad.
Kid Pharaoh comments, “The topic of Egyptian artefacts being held in countries such as England has always been a significant issue in the Egyptian community and became even more highlighted this year following the passing of the Queen. In the spirit of songs like ‘Sand Monkey’ and ‘Jesus Looks Like Me’, an issue of this scale that affected my community felt like a very Kid Pharaoh task to take on. It was crucial that the lyrics pulled no punches and put everything on the table, as well as making sure to weave in traditional Egyptian music throughout the heavy rap production to craft the perfect storm.”
‘British Museum’ sees rich Egyptian orchestration juxtapose colossal rap production akin to the recent ‘Sand Monkey’, as Kid Pharaoh again effortlessly fuses together the musical stylings of East and West.
On location at the Chau Chak Wing Museum in Sydney, the accompanying music video (directed by Kid Pharaoh) is filmed amongst the largest collection of Egyptian artefacts in the Southern Hemisphere. In conjunction with the museum, Kid Pharaoh will participate in consultation as a member of the Egyptian-Australian community in discussing cultural representation in the museum’s future exhibits.
Check out the clip for ‘BRITISH MUSEUM’ HERE
Discussing the clip, “While the goal was always to film in a real museum, I highly doubted I would find one willing to take on a project that addresses the difficult issues that “British Museum” does. The Chau Chak Wing Museum in Sydney allowed us complete freedom to film in their space and it was incredible to be able to film authentic Egyptian artefacts for a video of this scale.”
Within a day of sharing a teaser of the clip on TikTok he accumulated more than 75k views from fans – check it out here
Coming off the back of his highly praised Bigsound performances and teaming up with Akmal Saleh for recent release ‘Sand Monkey’, Kid Pharaoh has proven he is an artist to watch in 2023.
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Listen to ‘BRITISH MUSEUM’ HERE
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Follow KID PHARAOH
WEBSITE – INSTAGRAM – FACEBOOK
TWITTER – YOUTUBE – TIKTOK
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AMNPLIFY – DB
My nickname is “The Amnplifier”. Why? Because around here my focus is on being a conduit for providing greater outcomes that people come here for. My day to day “work” is living in the moment, and I love helping others concentrate on finding their connection to themselves through their experiences.
Why start a music environment? The truth is I love music, I love writing, and I love life. I work with musicians every day, and I feel certain that I will be until they put me in the ground. I have been managing people in businesses of some sort for over thirty five years so along the way I have developed some “wisdom” from my regular and constant “observations”.
Amnplify your experience. That is what we want you to do here, and if you want to let me know why you do, or don’t, shoot me a message on Facebook.
Hope you enjoy yourself here and find something that hits you somewhere.