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La Shana Latrice

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LA SHANA LATRICE
releases new EP
FAITH

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La Shana Latrice

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Birmingham-raised, Virginia-based R&B talent La Shana Latrice continues her euphoric search for enlightenment across her stunning new EP Faith.

Embodying dream-like vibrations that mirror an intimate sense of sincerity and vulnerability, La Shana Latrice’s latest body of work instantly defines herself as one of the most exciting artists across the R&B scene. Laced with enriched textures expanding across contemporary gospel and soul, Faith EP gleefully flirts with cathartic soundwaves delivered by highly-acclaimed producer Reginald Smith (Celine Dion, 50 Cent, Meek Mill), allowing space for La Shana’s soul-stirring lyrics to journey through undertones of thankfulness and gratitude, encapsulating the blissful and dynamic signature sound of this rising talent. A true testament to a higher power that elevates her entrancing vocal harmonies, La Shana’s sleek artistry is as beautiful as it is meaningful, and will no doubt continue the heat surrounding a powerful new name crossing international borders in the UK and US landscapes.

The 7-track masterpiece opens with the vibrant “Never Give Up” – a synthetic offering mixing heavy-set piano licks and rolling percussive textures. The perfect foundation for La Shana’s potent vocal range shining with purpose and persistence. She seeks to inspire a new wave of free-thinkers who are championing the celebration of exploration of one’s true inner spirit.

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Across the run of “Faith”, “Something New (The Truth)” and lead single “My Everything”, sharp percussion and atmospheric melodies meld with a melodic intimacy of an artist at her most comfortable. Subtle jazz elements echo throughout the smooth R&B backdrop as La Shana deeply reflects on the complexities of spirituality. Closing, “Show Me Your Face” rounds up the compelling patchwork of textures as she pursues the enlightenment of God’s presence while flaunting her angelic approach in an effortless fashion.

Boasting rich cultural heritage that glimmers through every aspect of her vibrant artistry, La Shana has been surrounded by powerful inspirations from a young age. Born and raised in a Jamaican household in Birmingham, UK, La Shana quickly developed a taste for UK sound system culture after gaining significant attraction through her early modelling career. Rediscovering a true passion for musical creation, the rising talent moved to the US and continued to develop her ethereal, sun-kissed soundscape alongside bubbling creatives across the country.

2022 saw La Shana earn breakout status after the release of her infectious “Let It Flow” remix by international superstar Idris Elba, gaining swift acclaim from key tastemakers incl. CLASH, TRENCH MAGAZINE, GRM DAILY, MIXTAPE MADNESS and BBC 1XTRA – announcing her as a grippingly unique voice finally crashing into public consciousness.

Trailblazing a new path in alternative R&B, Faith EP sets exciting levels for La Shana Latrice as she emerges as one of the UK’s finest R&B prospects on the verge of mainstream realisation.

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AMNPLIFY – DB

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