RHYE
release
New Album
‘BLOOD’
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“a seductive fusion of stripped-back pop and whispery R&B” ★★★★ The Sydney Morning Herald
“an unabashedly romantic project and the strengths… gorgeous, swooning instrumentation topped with aching melodies” – The Australian
“an emblem of what Milosh is capable of – magnetic vocals, unshakable melodies, arrangements that are both delicate and robust – it’s a triumph” – ★★★★ NME
“The detailing throughout is fabulous… it’s so perfectly judged” ★★★★ The Guardian
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RHYE have released their highly anticipated sophomore album ‘BLOOD’ via Loma Vista Recordings / Caroline Australia, a deeply personal record of hope and experience.
RHYE also shared a new music video for track “Count To Five”. Inspired by dance videos posted in response to the band’s music video for “Taste”, frontman Milosh cast dancers and recruited local filmmakers from around the globe via Instagram to create the clip’s individual shots. Directed by Milosh, the stunning clip was filmed in Berlin, Tokyo, Moscow, Ghana, Joshua Tree National Park, and Los Angeles.
“Shot in 6 different locations around the world, the video for Count to Five celebrates personal expression through the universal language of music and dance,” shared Milosh. “We invited each dancer to film in her home environment to honor her own individual experience”
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The distance from blog hype to road warriors was an unexpected evolution. RHYE first surfaced in 2013 with the critically exalted debut album Woman. Hitting the road extensively, songs originally conceived in the studio, were re-imagined by the live band and shifted, mutated and became entirely new creations. “We’ve spent the last few years on the road translating the Woman album from a studio project in to a full live experience,” explains says the group’s frontman Milosh. “With BLOOD it’s been the opposite process; the music and sounds were really born out of the live environment and are built for performance.”
If Woman served as an ethereal, romantic serenade, BLOOD is a cathartic, purgative response to what happens when a relationship dissolves. It’s a collection of songs about the transformation that arrives in the aftermath of one relationship ending and another beginning. In picking yourself up and finding joy again.
“There’s a lot of summoning throughout the record,” Milosh describes. “A new experience, a new life and a feeling of stepping into that life. ‘Waste,’ the opening song, is about the past. The songs that follow are summoning something new for the future.”
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‘BLOOD’ TRACKLIST:
1. Waste
2. Taste
3. Feel Your Weight
4. Please
5. Count to Five
6. Song for You
7. Blood Knows
8. Stay Safe
9. Phoenix
10. Softly
11. Sinful
BUY / STREAM / DOWNLOAD ‘BLOOD’ LP
‘BLOOD’ OUT NOW VIA LOMA VISTA / CAROLINE AUSTRALIA
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The first hint we got of something new was “Please”, the organic, acoustic song which served as a signpost towards the sonic sensibility of the record when released in July.
“It isn’t overly complex,” Milosh explains. “Things aren’t as quantized or controlled. It’s not as rigid. The human intimacy had to come through the actual instrumentation this time around. We chose a sonic palette made up of familiar elements…things we automatically understand—piano, cello, bass lines, simple beats, and clear, concise vocals. The songs are about the familiarity.”
You can hear it in upcoming single, “Count to Five”, a surprisingly, warm slice of subdued funk, as well as the King Henry collaboration “Taste”, released back in October. There’s a real, childlike innocence to the clarinets and a certain joy in the moving-forward, not-being-stuck-in-the-past message. “It’s good to grieve for things,” Milosh says, of the mellow, grooving cut. “It’s good to recognize you went through some hard things. But you’ve got to move forward. Embrace the beauty that life allows.”
From the sexually charged buzz of “Phoenix” to the aural temptation of “Sinful,” the whole album follows the same template: no programmed drums, everything played live, with very few instances of production trickery or editing. It’s physical sounding; quietly intense; earthy, even. More than that though, it’s a human record, of human emotion, that stands out at a time when music feels increasingly synthetic. No wonder he called it BLOOD – this is music to sustain you.
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MORE PRAISE FOR ‘BLOOD’
“These dudes are no foreigners to funk and by no means are they strangers to soul but damn, Count To Five might just be the nicest fusion of the two that I’ve heard… Friday’s are best spent listening to track’s like this” – I Oh You
“The live feel of the album, with the collision of traditional orchestration and silky synths, gives BLOOD a more human feel. It’s intense in its subtlety, not wanting to be overshadowed by bombastic production” – Line of Best Fit
“MELTING MOMENT RIGHT NOW … can you feel the heat in here? the sweat of my tears, it’s so lovely” – Linda Marigliano, triple j
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