TAYLA MAE
wins the SHARESPACE 2017!
WATCH THE FINALE EPISODE NOW!
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24 YEAR-OLD FROM TOOWOOMBA, QLD, AWARDED GLOBAL SONG-WRITING TRIP + SIGNED TO SONY MUSIC ENTERTAINMENT
OVER 2.6 MILLION YOUTUBE VIEWS + 5.4 MILLION MINUTES WATCHED + 1500 PIECES OF SOCIAL MEDIA CONTENT CREATED IN 30 DAYS – WATCH THE SERIES HERE!
TheShareSpace.com | @TheShareSpace | #TheShareSpace
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It is with great excitement that Sony Music Entertainment Australia and ZigZag TV announce that TAYLA MAE is the winner of The ShareSpace 2017!
The final episode of The ShareSpace aired on YouTube tonight, portraying a special live finale event which was held in Sydney on Sunday November 12th at Max Watts. The event featured multiple performances from all eight artists in The ShareSpace series as well as the hosts Alli Simpson and Jai Waetford, and culminated in Tayla Mae crowned as the winner of the series in front of a live audience. In a global first, an algorithm collated data from the published content including likes, comments, views, shares and streams, to determine which of The ShareSpace Talent had the best engagement over the course of the 30 day series.
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The 24-year-old pop artist from Toowoomba, QLD, is awarded a global song-writing trip and will be signed to Sony Music Entertainment. Tayla Mae has returned home to recuperate before returning to Sydney for the 2017 ARIA Awards on November 28th.
The inaugural series of The ShareSpace has proved to be a huge success, with over 2.6 million YouTube views and 5.4 million minutes of watching across The ShareSpace YouTube Channel, and over 1,500 pieces of social media content created. There are 102 official YouTube videos including 30 episodes, 28 solo music covers and 12 collaboration covers.
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Audio and video for the collaborations are recorded, edited and produced in just 24 hours. Such short timelines have required an innovative approach to production and distribution not previously seen in the entertainment industry.
The ShareSpace 2017 Talent released the first original debut single ‘Come Together’ through Sony Music Entertainment Australia – Hannah Waddell, Zachary Staines, Jessica Jade, Tayla Mae,Damielou, Take Two and Tai. These eight talented individuals collaborated to record a track that perfectly exemplifies their personalities and musicality. The video for ‘Come Together’ encapsulates the fun, young and carefree vibe of The ShareSpace Talent and the series so far – watch the video HERE! ‘Come Together’ was recorded, filmed and released in just 24 hours – watch the making of the episode HERE!
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ABOUT THE SHARESPACE:
The ShareSpace is an original content series conceptualised and made exclusively for YouTube.
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Throughout the series, Hannah Waddell, Zachary Staines, Jessica Jade, Tayla Mae, Damielou, Take Two and Tai, were presented with various challenges, collaborative opportunities and industry development support, including involvement from established international and local artists, designed to enhance their careers and fan-base throughout and beyond their time in The ShareSpace. The talent created solo and collaborative music tracks, which were shared to YouTube and major music streaming services. The Talent’s experiences were covered in daily episodes, posted exclusively to The ShareSpace YouTube channel and TheShareSpace.com. Further coverage occurred in real-time on The ShareSpace and talent social channels.
The daily episodes featured international and local artists including Delta Goodrem,The Chainsmokers, Guy Sebastian and Jessica Mauboy.
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The ShareSpace is developed in Sydney by Sony Music Entertainment Australia in collaboration with ZigZagTV and Executive Producer Julie Ward (Australian Ninja Warrior, The Voice, ARIA Awards, Australian Idol, So You Think You Can Dance and Australia’s Got Talent) and supported by YouTube and Pepsi Max.
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