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START YOUR OWN CULT
release debut single
“BRICK RED HEART”
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Newly rebranded ‘Start Your Own Cult’ has risen from the ashes of ‘Dirty Spells’, ironically leading with a debut single that is about making questionable decisions, also known as ‘Brick Red Heart’ – and it definitely delivers. Fronted by Southbound’s Sarah Bernardo, this underground band switched things up by rearranging their instrumentalists and imbuing their songs with a heavier electronic presence. Having played countless local gigs the previous year, the band felt that it was time to change up their aesthetic and get serious.
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The name ‘Start Your Own Cult’ is a reflection of that DIY attitude, a war cry for artists to stand up to the abysmal year that 2020 has been and take back the power for themselves. ‘Brick Red Heart’ is a smashing Pop Rock / Pop Punk track utilising a very modern sound with some fairly aggressive synth and guitar work. Nods to Bring Me the Horizon, My Chemical Romance, Muse and a few other mid-2000’s bands come on pretty strong as inspiration, but with that 2021 kick which was expertly achieved between Sarah (singer), Josh (guitarist), Alex (bassist) and Evan (drummer).
The song itself reiterates “tell, tell it again” and “sell, sell it again” as if to ask “was it worth it?” in a way you won’t be able to resist joining, whilst cleverly referencing concepts such as Pandora’s Box, ideas of sin vs. duty, and striking imagery through lyrics like “tap the Formica with a chalk white hand”, and “kicking rocks off the overpass” to really bring it home. If this is the high standard of quality we can expect from upcoming Australian band ‘Start Your Own Cult’, we’re in for a hell of a ride. ‘Brick Red Heart’ is out today on all platforms!
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Check out this review of “Brick Red Heart” @ The Underground Stage HERE
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Follow START YOUR OWN CULT
YouTube – Facebook – Instagram – Spotify
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AMNPLIFY – DB
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My nickname is “The Amnplifier”. Why? Because around here my focus is on being a conduit for providing greater outcomes that people come here for. My day to day “work” is living in the moment, and I love helping others concentrate on finding their connection to themselves through their experiences.
Why start a music environment? The truth is I love music, I love writing, and I love life. I work with musicians every day, and I feel certain that I will be until they put me in the ground. I have been managing people in businesses of some sort for over thirty five years so along the way I have developed some “wisdom” from my regular and constant “observations”.
Amnplify your experience. That is what we want you to do here, and if you want to let me know why you do, or don’t, shoot me a message on Facebook.
Hope you enjoy yourself here and find something that hits you somewhere.
